Talking with Justin about the Villain and he believed that the more dragon looking head would work better for the character which after applying to the body shape I think works rather well. I've put the two ideas together but I definitely think the more dragon themed head works better.
In terms of the clothing I feel that armour would probably work the best for the character. Something which is extremely spiky things such as the below influences which I think would work well.
I think a cape would work well for the character as well which I will incorporate into the design.